CROW AND PITCHER LLC
Summary
marketing plan, marketing strategy, brand positioning, product positioning, brand strategy, business plan, strategic business plan, agency management, advertising brief writing, define value proposition, positioning, marketing, strategy, strategic marketing plan, innovation plan, five year innovation plan, innovation strategy, customer mindset
Profile
Address
Description
Crow and Pitcher LLC is a marketing strategy and innovation consulting firm with roots in the CPG (Consumer Packaged Goods) industry. We specialize in brand/product/team positioning and building marketing plans to change customer behavior. What sets us apart is a diverse background in both CPG marketing roles and technical experience from the fields of engineering, research, and development. This means we 'speak the language' of consumers, marketers, advertising agencies AND researchers and technical employees. We help brands, product owners and teams bring their innovations to life to change the behavior of their 'customers'. One interesting application of these skills is transforming the reputation and perceived value of a team or organization to their customers (whether internal to their organization or the public). We apply the principles of brand positioning/brand building to any part of an organization.
