MARITIME ACTIVITY REPORTS, INC.

Periodical Publishers

This category includes establishments known either as magazine publishers or periodical publishers. These establishments carry out the operations necessary for producing and distributing magazines and other periodicals, such as gathering, writing, and editing articles, and selling and preparing advertisements. These establishments may publish magazines and other periodicals in print or electronic form, including exclusively on the Internet.

Illustrative Examples:

Comic book publishers
Magazine publishers
Scholarly journal publishers
Newsletter publishers
Trade journal publishers

Testing Laboratories and Services

Establishments in this category are primarly engaged in performing physical, chemical, and other analytical testing services, such as acoustics or vibration testing, assaying, biological testing (except medical and veterinary), calibration testing, electrical and electronic testing, geotechnical testing, mechanical testing, nondestructive testing, or thermal testing. The testing may occur in a laboratory or on-site.

Marketing Consulting Services

This includes establishments primarily engaged in providing operating advice and assistance to businesses and other organizations on marketing issues, such as developing marketing objectives and policies, sales forecasting, new product developing and pricing, licensing and franchise planning, and marketing planning and strategy.

Illustrative Examples:

Customer services management consulting services
New product development consulting services
Marketing management consulting services
Sales management consulting services

Other Scientific and Technical Consulting Services

Establishments in this category are primarly engaged in providing advice and assistance to businesses and other organizations on scientific and technical issues (except environmental).

Illustrative Examples:

Agricultural consulting services
Motion picture consulting services
Biological consulting services
Physics consulting services
Chemical consulting services
Radio consulting services
Economic consulting services
Safety consulting services
Energy consulting services
Security consulting services

Advertising Agencies

Establishments in this category are primarly engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).

Media Representatives

This category includes establishments of independent representatives primarily engaged in selling media time or space for media owners.

Illustrative Examples:

Newspaper advertising representatives (i.e., independent of media owners)
Radio advertising representatives (i.e., independent of media owners)
Publishers' advertising representatives (i.e., independent of media owners)
Television advertising representatives (i.e., independent of media owners)

Convention and Trade Show Organizers

Establishments in this category are primarly engaged in organizing, promoting, and/or managing events, such as business and trade shows, conventions, conferences, and meetings (whether or not they manage and provide the staff to operate the facilities in which these events take place).