O'BRIEN SALES & MARKETING, INC.
Summary
Marketing Consulting Services | Advertising Agencies | Media Buying Agencies | Indoor and Outdoor Display Advertising | Marketing Research and Public Opinion Polling
Profile
Address
Description
Marketing Consulting Services
This includes establishments primarily engaged in providing operating advice and assistance to businesses and other organizations on marketing issues, such as developing marketing objectives and policies, sales forecasting, new product developing and pricing, licensing and franchise planning, and marketing planning and strategy.
Illustrative Examples:
Customer services management consulting services
New product development consulting services
Marketing management consulting services
Sales management consulting services
Advertising Agencies
Establishments in this category are primarly engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).
Media Buying Agencies
Establishments in this category are primarly engaged in purchasing advertising time or space from media outlets and reselling it to advertising agencies or individual companies directly.
Indoor and Outdoor Display Advertising
Establishments in this category are primarly engaged in creating and designing public display advertising campaign materials, such as printed, painted, or electronic displays; and/or placing such displays on indoor or outdoor billboards and panels, or on or within transit vehicles or facilities, shopping malls, retail (in-store) displays, and other display structures or sites.
Marketing Research and Public Opinion Polling
Establishments in this category are primarly engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
Illustrative Examples:
Broadcast media rating services
Political opinion polling services
Marketing analysis or research services
Statistical sampling services
Opinion research services
