PURE HEART MEDIA LLC

Clothing and Clothing Accessories Retailers

Establishments in this category are primarly engaged in retailing general or specialized lines of new clothing and clothing accessories, such as hats and caps, costume jewelry, gloves, handbags, ties, wigs, toupees, and belts. These establishments may provide basic alterations, such as hemming, taking in or letting out seams, or lengthening or shortening sleeves.

Book Retailers and News Dealers

Establishments in this category are primarly engaged in retailing new books, newspapers, magazines, and other periodicals (without publishing).

Gift, Novelty, and Souvenir Retailers

Establishments in this category are primarly engaged in retailing new gifts, novelty merchandise, souvenirs, greeting cards, seasonal and holiday decorations, and curios.

Illustrative Examples:

Greeting card retailers
Seasonal and holiday decoration retailers
Novelty retailers
Souvenir retailers
Gift retailers
Fruit basket or fruit bouquet retailers

Musical Groups and Artists

This category includes (1) groups primarily engaged in producing live musical entertainment (except theatrical musical or opera productions) and (2) independent (i.e., freelance) artists primarily engaged in providing live musical entertainment. Musical groups and artists may perform in front of a live audience or in a studio, and may or may not operate their own facilities for staging their shows.

Illustrative Examples:

Bands
Musical groups (except theatrical musical groups)
Drum and bugle corps (i.e., drill teams)
Orchestras
Independent musicians or vocalists

Other Performing Arts Companies

This category includes companies or groups (except theater companies, dance companies, and musical groups and artists) primarily engaged in producing live theatrical presentations.

Illustrative Examples:

Carnival traveling shows
Ice skating companies
Circuses
Magic shows

Independent Artists, Writers, and Performers

This category includes independent (i.e., freelance) individuals primarily engaged in performing in artistic productions, in creating artistic and cultural works or productions, or in providing technical expertise necessary for these productions. This industry also includes athletes and other celebrities exclusively engaged in endorsing products and making speeches or public appearances for which they receive a fee.

Illustrative Examples:

Independent actors or actresses
Independent producers
Independent art restorers
Independent recording technicians
Independent artists (except musical, commercial, medical)
Independent speakers
Independent cartoonists
Independent theatrical costume designers
Independent dancers
Independent theatrical lighting technicians
Independent journalists
Independent technical writers