WEST SHORE MARKETING INC

All Other General Merchandise Retailers

This includes establishments primarily engaged in retailing new and used general merchandise (except department stores, warehouse clubs, superstores, and supercenters). These establishments retail a general line of new and used merchandise, such as apparel, automotive parts, dry goods, groceries, hardware, housewares or home furnishings, and other lines in limited amounts, with none of the lines predominating. This industry also includes establishments primarily engaged in retailing a general line of new and used merchandise on an auction basis.

Illustrative Examples:

Dollar stores
General merchandise (new and used) auction houses
General merchandise showrooms
General merchandise trading posts
General stores
Home and auto supply stores
Variety stores

Marketing Consulting Services

This includes establishments primarily engaged in providing operating advice and assistance to businesses and other organizations on marketing issues, such as developing marketing objectives and policies, sales forecasting, new product developing and pricing, licensing and franchise planning, and marketing planning and strategy.

Illustrative Examples:

Customer services management consulting services
New product development consulting services
Marketing management consulting services
Sales management consulting services

Other Services Related to Advertising

Establishments in this category are primarly engaged in providing advertising services (except advertising agency services, public relations agency services, media buying agency services, media representative services, display advertising services, direct mail advertising services, advertising material distribution services, and marketing consulting services).

Illustrative Examples:

Advertising specialties (e.g., keychains, magnets, pens) distribution services (except direct mail)
Sign lettering and painting services
Display lettering services
Store window dressing or trimming services
Mannequin decorating services
Welcoming services (i.e., advertising services)
Merchandise demonstration services