DEW DIGITAL MARKETING INC
Summary
Marketing Consulting Services | Advertising Agencies | Public Relations Agencies | Media Buying Agencies | Media Representatives | Professional and Management Development Training | All Other Miscellaneous Schools and Instruction | Educational Support Services
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Description
Marketing Consulting Services
This includes establishments primarily engaged in providing operating advice and assistance to businesses and other organizations on marketing issues, such as developing marketing objectives and policies, sales forecasting, new product developing and pricing, licensing and franchise planning, and marketing planning and strategy.
Illustrative Examples:
Customer services management consulting services
New product development consulting services
Marketing management consulting services
Sales management consulting services
Advertising Agencies
Establishments in this category are primarly engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).
Public Relations Agencies
Establishments in this category are primarly engaged in designing and implementing public relations campaigns. These campaigns are designed to promote the interests and image of their clients. Establishments providing lobbying, political consulting, or public relations consulting are included in this industry.
Media Buying Agencies
Establishments in this category are primarly engaged in purchasing advertising time or space from media outlets and reselling it to advertising agencies or individual companies directly.
Media Representatives
This category includes establishments of independent representatives primarily engaged in selling media time or space for media owners.
Illustrative Examples:
Newspaper advertising representatives (i.e., independent of media owners)
Radio advertising representatives (i.e., independent of media owners)
Publishers' advertising representatives (i.e., independent of media owners)
Television advertising representatives (i.e., independent of media owners)
Professional and Management Development Training
Establishments in this category are primarly engaged in offering an array of short duration courses and seminars for management and professional development. Training for career development may be provided directly to individuals or through employers' training programs, and courses may be customized or modified to meet the special needs of customers. Instruction may be provided in diverse settings, such as the establishment's or client's training facilities, educational institutions, the workplace, or the home, and through diverse means, such as correspondence, television, the Internet, or other electronic and distance-learning methods. The training provided by these establishments may include the use of simulators and simulation methods.
All Other Miscellaneous Schools and Instruction
This includes establishments primarily engaged in offering instruction (except academic schools, colleges, and universities; business, computer, and management instruction; technical and trade instruction; and fine arts, sports, recreation, language, exam preparation, tutoring, and automobile driving instruction).
Illustrative Examples:
Public speaking training
Survival training
Speed reading instruction
Yoga instruction, camps or schools
Educational Support Services
Establishments in this category are primarly engaged in providing non-instructional services that support educational processes or systems.
Illustrative Examples:
Educational consultants
Educational testing services
Educational guidance counseling services
Student exchange programs
Educational testing evaluation services
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